Yellow is committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Statement of Privacy applies to the Yellow Website and governs data collection and usage. By using the Yellow website, you consent to the data practices described in this statement.
Collection of your Personal Information
Yellow collects personally identifiable information, such as your e-mail address, name, home or work address or telephone number. Yellow also collects anonymous demographic information, which is not unique to you, such as your postal code, age, gender, preferences, interests and favourites.
There is also information about your computer hardware and software that is automatically collected by Yellow. This information can include: your IP address, browser type, domain names, access times and referring Website addresses. This information is used by Yellow for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Yellow Website.
Yellow encourages you to review the privacy statements of Websites you choose to link to from Yellow so that you can understand how those Websites collect, use and share your information. Yellow is not responsible for the privacy statements or other content on Web sites outside of the Yellow and Yellow family of Websites.
Use of your Personal Information
Yellow collects and uses your personal information to operate the Yellow Website and deliver the services you have requested. Yellow also uses your personally identifiable information to inform you of other products or services available from Yellow and its affiliates. Yellow may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.
Yellow does not sell, rent or lease its customer lists to third parties. Yellow may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (e-mail, name, address, telephone number) is not transferred to the third party. In addition, Yellow may share data with trusted partners to help us perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to Yellow, and they are required to maintain the confidentiality of your information.
Yellow keeps track of the Websites and pages our customers visit within Yellow, in order to determine what Yellow services are the most popular. This data is used to deliver customised content and advertising within Yellow to customers whose behavior indicates that they are interested in a particular subject area.
Yellow Websites will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Yellow or the site; (b) protect and defend the rights or property of Yellow; and, (c) act under exigent circumstances to protect the personal safety of users of Yellow, or the public.
The Yellow Web site use “cookies” to help you personalise your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued the cookie to you.
One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalise Yellow pages, or register with Yellow site or services, a cookie helps Yellow to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Yellow Web site, the information you previously provided can be retrieved, so you can easily use the Yellow features that you customised.
You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Yellow services or Web sites you visit.
Security of your Personal Information
Yellow secures your personal information from unauthorised access, use or disclosure. Yellow secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorised access, use or disclosure.
Changes to this Statement
Yellow will occasionally update this Statement of Privacy to reflect company and customer feedback. Yellow encourages you to periodically review this Statement to be informed of how Yellow is protecting your information.
Yellow welcomes your comments regarding this Statement of Privacy. If you believe that Yellow has not adhered to this Statement, please contact Yellow at firstname.lastname@example.org. We will use commercially reasonable efforts to promptly determine and remedy the problem.